The publication The Block, citing data from SimilarWeb, reported that in January, the number of visitors to the sites of cryptocurrency exchanges was more than 300 million people.
If a month earlier this figure was only 196 million, then in January it increased to 344 million. Thus, the growth was 75% for the month. Previously, a record number of visitors to cryptocurrency exchanges was recorded in January 2018 – then 531 million people visited the sites of trading platforms.
The Binance exchange is the leader in the number of visits – the site of the platform accounts for 28.8% of visits, while the indicator has been quite stable in recent months. But the American exchange Coinbase is aggressively increasing its share – if in October 2020 the indicator was 20.9%, then in January 2021 it increased to 25.11%. In third place in terms of traffic was another American platform Kraken with a share of 6.19%.
It should be noted that the increase in traffic to the sites of cryptocurrency exchanges in January is not surprising, because it was at the beginning of the month that the rate of the first cryptocurrency for the first time in history exceeded $41,000.